Voorhees NJ Flip – South Jersey Real Estate Photographer

Our friend Todd flips a great deal of homes throughout Burlington County, and always reaches out to us to photograph the homes when he puts them on the market.  He was initially referred to us by another one of our regular clients, and has quickly become one of our favorite customers.  He does quite a high volume of business, flipping numerous properties each month and truly believes that having great photography for marketing the homes is a key to the process.   Todd is super-successful at what he does, and his crew does an amazing job at rehabbing homes for sale.  The homes are always impeccably clean, and the kitchens & bathrooms are gorgeous.

Todd is a firm believer in using professional images for all of the homes he sells, and while setting up an appointment for a condo in Voorhees, he even mentioned that the last home I photographed for him sold in only 7 days!  Wow!

This home was a nice 3 bedroom, 2 bathroom condo with granite countertops, stainless steel appliances, etc.  It photographed beautifully, and our client was super happy with the images we delivered.  He was even nice enough to send along some kind words.  Here’s some of what he had to say, along with some images from the photo session!

Photos are perfect.  Exactly what I wanted. Thanks!

- Todd R.

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Connect with S18 Photography!

Need professional photos for your real estate listing?  (A.K.A. – Sell the house quicker for more money.)  Drop us a line!

And be sure to stay in touch!  Connect with S18 Photography on FacebookGoogle +Twitter, and Pinterest!

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Marketing Director Lauren – NJ Headshot Photographer

Lauren is awesome, and she’s one of my recent favorite headshot clients.  She is the Marketing Director for Family First Funding, LLC, a mortgage banker in a number of states including NJ, and she sent us an email a few weeks back looking to book a headshot session.  I was excited to meet her and photograph her in our studio, and she wound up being super cool and easy to work with.

Lauren came through the door, with a great smile, and I loved that she just had a super-easygoing attitude.  The blue dress shirt she wore under a sport coat really caught my eye, and I decided that I wanted to accentuate this and really make it stand out in her photos.  I settled on a burst of flash gelled blue against a dark gray backdrop, and Lauren liked how it looked right away.  We decided to work with that.

I worked with her through a number of poses & expressions to give her a bit of variety in her images, after discussing exactly what she wanted her images to portray.  With Lauren, she wanted to be friendly, warm, open, professional, and approachable.  I quickly found that she looked best when she was being herself and flashing a full, radiant smile.  Lauren’s session went great & she was really happy with the images we got.  She was even nice enough to send along some kind words in the end.  Below is some of what she had to say, along with a handful of images from the session.

Thanks so much Fred! They came out great. I normally hate getting any pictures taken of me but you made it fun and easy! Also, I really appreciate you extending the session and throwing in the extra image. I’ll be sure to get in touch with you for any future photography needs and send others your way as well.  Thanks again!

- Lauren P.

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Connect with S18 Photography!

If you’re looking to book one of our legendary portrait or headshot sessions… Drop us a line!

And be sure to stay in touch!  Connect with S18 Photography on FacebookGoogle +Twitter, and Pinterest!

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Retail Executive Cindy – NJ Headshot Photographer

It’s been super busy lately with headshot & portrait sessions in the studio, and it was great to just have a day off to focus on editing some images and catching up on a bunch of work… some of which includes dozens of really terrific sessions I’ve been meaning to post about.  Regardless, I was pretty happy to have a day to catch up & maybe even kick back a bit.

I’m pretty sure I was just finishing off my morning coffee when the phone rang.  On the other end was Cindy, former COO (Chief Operating Officer) of the Jones Group (Jones Apparel, Jones New York, etc.) calling to inquire about being photographed for an upcoming press release.  She apologized for the short notice, but wanted to know if we might be able to fit her in that day.  haha… So much for my “day off!”  Regardless, it was pretty convenient, and we were able to get together that afternoon!

I really enjoyed working with Cindy quite a bit.  She was really nice and explained that she would soon be taking a position within a new organization.  If I remember correctly, she decided to step away from the Jones Group during some recent acquisitions, and had a really exciting new opportunity lined up.  The new organization would be putting out a press release in the near future, and she figured she would get an updated headshot to accompany the release.

I remember teasing her about being a big shot corporate executive during the session to get her to loosen up and smile a bit, but the truth was that Cindy was really pretty warm and easy to work with.  Like most folks in the C-suite of a major corporation, I could tell she had a tough side, but I was looking to tap into the warm, approachable quality with her images.

At one point, I remember Cindy mentioning that she had been one of Diane Sawyer’s assistants at the beginning of her career & she even spoke about being on set during a photo session with Richard Avedon.  Wow!  For folks not familiar with him… Avedon’s sort of a big deal when it comes to photography!  Very cool!  I was pretty impressed, but she laughed and mentioned that she obviously wasn’t the one being photographed by him.  Regardless, over the years at the helm of a major apparel & footwear corporation out of NYC, I’m sure she’s seen quite a bit!

I joked & asked her what the heck she reached out to me for!  She answered that she loved our work with babies.  Go figure!  The baby stuff is all my wife’s, of course.  (You can see our newborn photography at our sister site S18 Newborns.)

By the end, I knew we nailed it!  Cindy loved the shots and even inquired about a potential family session in the future.  She was great, and hopefully we’ll have the pleasure of working with her again!  Here’s some of the shots from Cindy’s headshot session…

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Connect with S18 Photography!

If you’re looking to book one of our legendary portrait or headshot sessions… Drop us a line!

And be sure to stay in touch!  Connect with S18 Photography on FacebookGoogle +Twitter, and Pinterest!

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Home in Colts Neck – NJ Real Estate Photographer

Followers of our blog may remember this home from when we photographed it previously.  We first photographed the home in October of 2013, and blogged about it in December.  Our first set of photos helped the home sell lightening fast, and the photos were so impressive to others in the neighborhood, that they helped the agent get multiple other listings in the neighborhood.  We photographed each one, and they all sold very quickly as well.  I remember the agent telling us that a few of them sold in less than 2 weeks.  If I remember correctly, this home sold in around a single month.  Let’s pause for a second & highlight a few key things here.  If you want to understand how the top agents operate, read on…

  • The original listing sold super fast (with multiple offers) with help from our ultra-premium images.
  • Neighbors were so impressed with the marketing (mentioning photography in particular), that the agent listed (and sold) numerous other homes in the neighborhood.  (Seriously… this agent has just about sold the entire community there… we’ve joked about it a few times.)
  • All of the listings he got were photographed by us & sold super fast too… multiple offers, etc.

I hope you’re noticing a pattern here!  The most successful agents opt for only the highest quality photography, period.  This is the one area where they don’t cut corners & use a budget offering.  Why?  Read on…

  • They know that they are investing in premium marketing & saving money on other forms of less useful advertising.
  • The clients can tell when the agent has opted for the “budget photographer.”  Everyone knows guys, and you’re not doing yourself any favors by cheaping it.
  • Smart agents understand that they are doing more than marketing.  They are building their brand!  The clients know they are getting premium service, and this only brings more clients through the door.
  • People are visual.  Great photos get the best impact & attract other clients who want the same service.

So how did we get here?  It turns out, the original listing sold super-fast & the new owners decided after only around 8 months or so, that they wanted to move out of the area.  Instead of calling the agent who represented them when they found the house, they reached out to the listing agent to market their home!  Yes, read that again folks.  They weren’t un-happy with their first agent, but they were just so impressed with the first listing, that they wanted the same marketing to help them sell their home!  They mentioned specifically that the pictures were a key part of what attracted them.  

In fact, they said that the images not only caught their eye, but they played a key part in their decision to buy the home.  How, you ask?  Well, during the decision process & while looking at other properties, they always had crisp, vibrant images to go back to.  The images allowed them to experience that house again & ultimately kept it fresh in their mind, in the end, swaying their opinion.

Before I wrap this up, I’ll throw in another little gem.  The most successful agents I work with get the maximum leverage out of our ultra-premium images.  How?  They don’t just use them to provide the best marketing for singular listings.  They also show the photos of their listings off to prospective clients in their listing presentation.  This lets their clients see just how they will be marketing their home.  All of the agents we work with have told us how successful our images have been in getting them listings.

Think about it.  If you were selling your home, what agent do you want to pay a commission to?  Do you want the one sitting across from you, showing you a canned presentation with sub-par “professional” photos, or do you want an agent who understands that consumers are online with a photographer to make the listing stand out…?

I think we’ve said enough here.  Here’s some shots from our session at this nice home in Colts Neck!

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Connect with S18 Photography!

Need professional photos for your real estate listing?  (A.K.A. – Sell the house quicker for more money.)  Drop us a line!

And be sure to stay in touch!  Connect with S18 Photography on FacebookGoogle +Twitter, and Pinterest!

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Vaughn Security – NJ Commercial Portrait Photographer

A few weeks back, I received a call from Charles Vaughn, the owner of Vaughn Security, Inc., about some commercial photos he needed for his website.  Vaughn Security is a company that provides everything from interior & exterior security systems to armed guards & personal bodyguards to individuals & companies throughout a number of states on the east coast.  I believe they currently have offices & operations in Pennsylvania, Delaware, Virginia, Maryland, New Jersey, and Florida.

Charles was looking to begin revamping the company’s web presence, and was looking for a solid photographer to provide some images that he could incorporate in the design.  To start, he was looking to have a model photographed to provide a welcoming “face” for the company.  His friend Donna was the perfect person for this, and was gracious enough to be a part of the project.  We do an increasing amount of website and commercial portraiture, so this was the perfect fit for us, and we were glad Charles had reached out to us.

We were able to quickly get together a session, and accommodate Charles’ vision.  He wanted something rather simple that could be incorporated in other graphical content on their homepage.  The setup for the shoot would be to simply provide crisp, clean images of Donna on a transparent background to maximize their usefulness to the company.  The wouldn’t require an elaborate production budget or setup, and we were able to get this session together on relatively short notice.

Donna was great!  She had a super-cool personality, and I enjoyed working with her quite a bit.  She was attractive and a natural fit for the project.  It was a pleasure to work with her and Charles, and we’re looking forward to some future sessions with his company.  We’re currently in the planning stages of some larger commercial sessions at his various headquarters locations.  Here’s some images from Donna’s session!

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Connect with S18 Photography!

Looking for some ultra-premium portraits for your website?  Reach out to us to get your web presence to the next level!  Drop us a line!

And be sure to stay in touch!  Connect with S18 Photography on FacebookGoogle +Twitter, and Pinterest!

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